Privacy Policy

Effective Date: December 10, 2025

This policy outlines how AfriCart, a single-vendor e-commerce platform in Kenya, handles the limited personal information we collect. We are committed to protecting your privacy and comply with the Kenyan Data Protection Act, 2019 (DPA).

1. The Data We Collect

We only collect the absolute minimum data necessary to process your order, deliver your goods, and communicate with you.

Type of DataWhat it IncludesWhy We Collect It
Contact DataYour name, email address, and mobile phone number.To identify you, confirm your order, and send updates (SMS/email).
Delivery DataYour specific physical delivery address (e.g., street, building, town, county).To ensure your package reaches you via our logistics partners.
Transaction DataPayment confirmation and transaction details (e.g., M-Pesa reference codes).To verify your purchase and process payments securely.
Communication DataRecords of your support chats or emails to us.For customer service, tracking inquiries, and dispute resolution.

We do not collect sensitive data such as National ID numbers, date of birth, or detailed demographics, unless specifically required by law for certain high-value transactions.

2. How We Use Your Data

We use your data only for the explicit purposes of running our e-commerce business:

  1. Order Fulfillment: To ship your purchase and update you on its location.

  2. Payment Processing: To verify that your payment was successful and prevent fraud.

  3. Customer Service: To answer your questions, handle returns, and resolve issues.

  4. Marketing (With Consent): To send you promotions or newsletters, only if you specifically sign up for them. You can unsubscribe at any time.

  5. Site Improvement: To understand how our website is used (e.g., analyzing page visits) to make it faster and easier to use.

3. Sharing Your Data (Only for Delivery)

We do not sell your personal data. We only share essential information with trusted third parties who help us deliver your service:

  • Logistics Partners: We share your Name, Phone Number, and Delivery Address with our courier partners (e.g., G4S, Sendy, etc.) so they can deliver your package.

  • Payment Gateways: We share limited Transaction Data with secure processors (like M-Pesa partners) to authorize your payment.

4. Your Rights Under Kenyan Law (DPA)

Under the Kenyan Data Protection Act, you have control over your data:

  • Access: You can ask us what data we hold about you.

  • Correction: You can ask us to fix any incorrect details (like a misspelled name or wrong phone number).

  • Deletion: You can ask us to delete your personal data when we no longer need it to fulfill an order or meet a legal obligation.

  • Objection: You can tell us to stop using your data for direct marketing.

To exercise these rights, please contact our Data Protection Contact Point below.

5. Security

We use industry-standard security measures (like encryption and secure payment channels) to protect your data from unauthorized access or theft. We keep your data only as long as necessary to complete your order or comply with legal requirements.

6. Contact Us

For any privacy-related questions, requests, or concerns, please contact us:

Data Protection Contact: The Data Compliance Officer

Email: info@africart.co.ke

Address: Nairobi, Kenya